ELA Vinhos
44 years of experience transformed into a purposeful digital presence.
ELA Vinhos
44 years of experience transformed into a purposeful digital presence.
STARTING POINT
With 44 years of history, ELA sought to enter the digital space without compromising the credibility and experience built over time. The goal was not simply to create an online presence, but to ensure the brand would not be perceived as a recent company without a past. It was essential to make its legacy visible, consolidate trust in the brand and build a communication base capable of sustaining its growth and reaching new potential clients.
OUR APPROACH
We structured ELA's communication around two complementary axes: reinforcing the brand's credibility through its history and presenting its services to potential clients. We alternated content about the company's journey and origins with content oriented towards its commercial activity, ensuring the legacy was not limited to the past, but actively contributed to differentiating the brand, generating trust and supporting the capture of new business opportunities.
Services
Social Media Management
Content Creation
Year
2026
FROM ELA'S SERVICE
to the client experience
A NEW IMAGE
a new way to communicate
ELA's entry into digital already came with a defined rebranding. The challenge was to ensure that change was evident in every piece of content, consolidating the new branding through a more relaxed, approachable and less institutional visual and editorial language. Each publication was designed to give consistency to the new identity and build a digital presence aligned with the brand ELA wanted to be.
FROM THE VINEYARD
to the wine
ELA preserves its own connection to the vineyard, which finds expression every year during the harvest season. This moment allows us to show a more personal dimension of the company, revealing the care, tradition and connection to the land that are part of its identity. A wine produced by ELA, available exclusively at the estate, that reinforces the authenticity of the brand and shares a part of its history that goes beyond the business.
ELA Vinhos entry into digital was more than a change of channel: it was the opportunity to translate 44 years of experience into a current, consistent presence aligned with the brand's renewed identity. By crossing history, services and content that reveal different dimensions of the company, we built communication that values its legacy, reinforces credibility and brings ELA closer to new audiences, without losing what sets it apart.
FROM THE VINEYARD TO DIGITAL,we take your brand to the right audience.
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